Privacy Policy
Last updated: 2026
1. Who We Are
Vacation packages on this site are promoted by Vacation VIP and fulfilled by Sunstate Client Services Inc. dba Vacation Gurus, LLC (“Vacation Gurus,” “we,” “us”). This policy describes how we collect, use, and protect your personal information. It should be read together with our Terms & Conditions.
2. Information We Collect
- Contact details you provide during checkout: name, email address, and phone number.
- Billing details needed to process your purchase: billing address and payment information. Card details are processed by our payment provider and are not stored on our servers.
- Trip preferences such as preferred travel dates and selected upgrades.
- Usage data collected automatically through cookies and similar technologies, such as pages visited and device type.
3. How We Use Your Information
- To process your order, confirm your reservation with the resort, and provide guest support.
- To send transactional messages about your purchase, Traveler Profile, and booking status.
- With your express consent, to send promotional emails, calls, and SMS/MMS/RCS texts. You can opt out at any time — reply STOP to texts or use the unsubscribe link in any email.
- To improve our websites, offers, and customer experience.
4. Sharing Your Information
We share your information only as needed to fulfill your vacation package: with the resort providing your accommodations, with our payment processor, and with service providers who support our operations under confidentiality obligations. We do not sell your personal information.
5. Cookies
We use cookies and local storage to remember your order progress, keep your checkout session working, and understand how visitors use our site. You can control cookies through your browser settings; disabling them may affect checkout functionality.
6. Data Security & Retention
We use industry-standard safeguards, including encryption in transit, to protect your information. We retain personal information only as long as needed for the purposes described in this policy or as required by law.
7. Your Choices
- Opt out of marketing texts by replying STOP, or of emails via the unsubscribe link.
- Request access to, correction of, or deletion of your personal information by contacting our guest services team.
8. Contact
Privacy questions or requests can be directed to our guest services team through the contact details on your order confirmation.
9. Additional Privacy Terms
When you sign up and use the Sunstate Client Services Inc. dba VacationGurus website, you provide us with certain information voluntarily. This includes your:
- Name
- Postal address
- Telephone number
- Email address
- Credit and debit card number, or other payment data
- Travel Itinerary, tour group, or activity data
- Prior guest stays or interactions
- Geolocation information
- Social media account ID, profile photo, and other data publically available, or data made available by linking your social media and loyalty accounts
Additionally, in more limited circumstances, we also may collect data about family members and companions, such as names and ages of children, biometric data, such as digital images, and video and audio data via:
- Security cameras located in public areas, such as hallways and lobbies, in our properties; and
- Body-worn cameras carried by our loss prevention officers and other security personnel; and
- Guest preferences, inquiries, comments, and any other personalized data ("Personal Preferences"), such as your interests, activities, hobbies, food and beverage choices, services, and amenities that you advise us about or that we learn about during your visit.
The items set forth in this paragraph are referred to collectively as "Personal Data".
By accessing and using this website, you authorize Sunstate Client Services Inc. dba VacationGurus and its affiliates to use your Personal Data and Personal Preferences to provide you with rental, timeshare marketing, and sales services, to develop new offerings, and to protect Sunstate Client Services Inc. dba VacationGurus and our guests as detailed below (collectively, the "Services").
We use Personal Data and Personal Preferences for our legitimate business interests, including the following:
Provide services you request, including:
- To facilitate reservations, payments, send administrative information, confirmations, or pre-arrival messages, to assist you with meetings, and events, and to provide you with other information about the area and the property at which you are scheduled to visit;
- To complete your reservation and stay, for example, to process your payment, ensure that your room is available and provide you with related customer service; and
- To support our electronic receipt program. When you provide an email address in making a reservation, we use that email address to send you a copy of your bill. If you make a reservation for another person using your email address, that person's bill will be emailed to you, as well. You can opt-out of receiving your bill via email and instead receive a paper copy by contacting the front desk.
We will use Personal Data and Personal Preferences to manage our contractual relationship with you because we have a legitimate interest to do so and/or to comply with a legal obligation.
Personalize services according to your Personal Preferences:
- Customize your experience according to your Personal Preferences; and
- Present offers tailored to your Personal Preferences.
We will use Personal Data and Personal Preferences to provide personalized Services according to your Personal Preferences either with your consent or because we have a legitimate interest to do so.
Communicate with you about goods and services according to your Personal Preferences:
- Send you marketing communications and promotional offers, as well as periodic customer satisfaction, market research, or quality assurance surveys
We will use Personal Data and Personal Preferences to communicate with you with your consent, to manage our contractual relationship with you, and/or because we have a legitimate interest to do so.
Loyalty Programs:
- Offer and manage your participation in our loyalty programs, as well as others that are specific to certain properties or tailored to your interests;
- Send you offers, promotions, and information about your account status and activities;
- Assess your benefits;
- Administer points earned through co-branded credit cards; and
- Manage your choices regarding how you wish to earn, track and use your points.
We will use Personal Data and Personal Preferences in this way with your consent, to manage our contractual relationship with you and/or because we have a legitimate interest to do so.
Sweepstakes, activities, events, and promotions:
- We use Personal Data and Personal Preferences to allow you to participate in sweepstakes, contests, and other promotions and to administer these activities. Some of these activities have additional rules and may contain additional information about how we use and disclose your Personal Data. We suggest that you read any such rules carefully.
We use Personal Data and Personal Preferences in this way with your consent, to manage our contractual relationship with you and/or because we have a legitimate interest to do so.
Business Purposes:
- We use Personal Data and Personal Preferences for data analysis, audits, security and fraud monitoring and prevention (including with the use of closed circuit television, card keys, and other security systems), developing new goods and services, enhancing, improving, or modifying our Services, identifying usage trends, determining the effectiveness of our promotional campaigns and operating and expanding our business activities.
We use Personal Data and Personal Preferences in this way to manage our contractual relationship with you, comply with a legal obligation, and/or because we have a legitimate interest to do so.
Data Sharing:
We do not sell or share Personal Data and Personal Preferences with any non-VacationGurus affiliates or third-party providers of Services.
Seller of Travel — Florida: ST44476.
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